RIM's BlackBerry PlayBook Gets Even Cheaper (Again), Drops to $159

RIM released the PlayBook in April 2011 with a starting price tag of $499. But the Waterloo company quickly realized it couldn't sell a seven-inch BlackBerry tablet for the same price as a 10-inch iOS tablet, so RIM slashed the price to $299 with select retailers.

Then prices dropped again, as low as $199, or a whopping 60% off. We still remember RIM emailing us to affirm that "the official retail price of the BlackBerry PlayBook has not changed." RIM insisted that its promotional plans were only for the holiday season. Well, that was nine months ago now, and the PlayBook is still dirt cheap. In fact, it's about to get cheaper than ever.

DON'T MISS: RIM totally overpriced its 4G PlayBook

Once RIM launched the 4G version, Best Buy reduced the price of wifi-only PlayBooks by $20 to as low as $179. 

Now Staples is selling it this Sunday at an all-time low of $159. When will this firesale end? We know RIM is losing money on every sale of a PlayBook. How long can they keep this trend up?

Waterloo, Ontario, Canada

Research In Motion (RIM), a global leader in wireless innovation, revolutionized the mobile industry with the introduction of the BlackBerry solution in 1999. Since then, BlackBerry products and services have continued to change the way millions of people around the world stay connected. With the launch of BlackBerry 10, we have re-designed, re-engineered and re-invented BlackBerry. Not only... more

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Techvibes NewsDesk

Techvibes is Canada's leading technology media property.Founded in 2002, Techvibes covers technology and business news that impacts Canadians. We combine breaking local news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and publishes general news stories. If you have a story you would like covered, email... more

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