RIM's BlackBerry PlayBook Gets Even Cheaper (Again), Drops to $159

Posted by Techvibes NewsDesk

RIM released the PlayBook in April 2011 with a starting price tag of $499. But the Waterloo company quickly realized it couldn't sell a seven-inch BlackBerry tablet for the same price as a 10-inch iOS tablet, so RIM slashed the price to $299 with select retailers.

Then prices dropped again, as low as $199, or a whopping 60% off. We still remember RIM emailing us to affirm that "the official retail price of the BlackBerry PlayBook has not changed." RIM insisted that its promotional plans were only for the holiday season. Well, that was nine months ago now, and the PlayBook is still dirt cheap. In fact, it's about to get cheaper than ever.

DON'T MISS: RIM totally overpriced its 4G PlayBook

Once RIM launched the 4G version, Best Buy reduced the price of wifi-only PlayBooks by $20 to as low as $179. 

Now Staples is selling it this Sunday at an all-time low of $159. When will this firesale end? We know RIM is losing money on every sale of a PlayBook. How long can they keep this trend up?

Company:
BlackBerry
Website:
http://www.blackberry.com
Location:
Waterloo, Ontario, Canada

Research In Motion (RIM), a global leader in wireless innovation, revolutionized the mobile industry with the introduction of the BlackBerry® solution in 1999. BlackBerry products and services are used by millions of customers around the world to stay connected to the people and content that matter most throughout their day. The BlackBerry product line includes the BlackBerry® PlayBook™ tablet, the award-winning... more


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Techvibes NewsDesk

Techvibes NewsDesk

Techvibes is Canada's leading technology media property. Originally founded in 2002, Techvibes is dedicated to covering social, mobile, and startup news that impacts Canadians. Our editors and nationwide network of reporters combine breaking hyperlocal news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and... more



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