RIM's BlackBerry PlayBook tablet to suffer the same deadly fate as HP's TouchPad, analyst says

Posted by Knowlton Thomas on 2011-09-14 2:20:00 PM

Most observers were caught off guard when HP abruptly axed its Touchpad and firesold remaining inventory at just one-fifth of its original retail price, all less than two months after launch.

Said observers will be less surprised if and when RIM puts its BlackBerry PlayBook tablet out of misery in the same fashion.

Wedge Partners analyst Brian Blar says that within the next year, "RIM will likely send the PlayBook into the same graveyard as the HP TouchPad.”

Lacking for sales and consumer enthusiasm, the PlayBook hasn't exactly felt the love since launch. Despite solid hardware specs and the ability to play the supposedly important Flash, the 7-inch tablet shipped without native email, BBM, or many apps. Plus, there's something called the iPad available for the same price.

Android apps may resurrect the PlayBook, and native email and BBM are coming, but critics suggest all of this is too little and far too late. RIM's device is doomed for failure, word on the street suggests; the question is simply whether the company decides to drag around the corpse or bury it.

Company:
Research In Motion
Website:
http://www.rim.net
Location:
Waterloo, Ontario, Canada

BlackBerry (Research In Motion) is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. RIM's portfolio of award-winning products are used by thousands of organizations around the world and include the BlackBerry® wireless platform, software development tools, and software/hardware licensing agreements. more


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Knowlton Thomas

Knowlton Thomas

Knowlton is the Associate Editor of Techvibes. A Vancouver-based writer and author, Knowlton has been published in national publications and has also appeared on television and radio. He has written two ebooks and more are in the works. Previously, he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing... more



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