Salesforce Launches HootSuite Competitor, Ryan Holmes Casually Dismisses It in Bold Tweet

Posted by Knowlton Thomas

CRM giant Salesforce today revealed it's combined two previously acquired companies to create what VentureBeat's John Koetsier describes as an "uber-suite for social."

The product, to be called Social Studio, combines the technologies of BuddyMedia and Radian6, the latter of which is a Canadian company. Immediately Koetsier suggests Salesforce's new product is a direct competitor to HootSuite, whose social dashboard serves both regular users and the enterprise.

But is Ryan Holmes, the founder and chief executive officer of HootSuite, concerned? If he is, he certainly isn't showing it.

CCing Koetsier—who questioned whether the move by Salesforce was "goodbye" for HootSuite—Holmes welcomes Salesforce to social and pointed to a Rudyard Kipling quote that spoke volumes about his thoughts on Social Studio's level of originality and chance of success.

 

 

Here's the Kipling quote:

They copied all they could follow
but they couldn't copy my mind
so I left them sweating and stealing
a year and a half behind.

Good luck, Social Studio—sounds like Holmes and his HootSuite don't plan on relinquishing their crown.

Company:
HootSuite Media, Inc.
Website:
http://www.hootsuite.com
Location:
Vancouver, British Columbia, Canada

HootSuite is a social relationship platform for businesses and organizations to collaboratively execute social media strategies across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audience, and distribute targeted messages using HootSuite’s unique social media dashboard. Streamline team workflow with scheduling and assignment tools and reach audiences... more


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Knowlton Thomas

Knowlton Thomas

Knowlton is the managing editor of Techvibes. Based in Vancouver, Knowlton has been published in national publications and has also appeared on television and radio. Previously he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing tennis or otherwise enjoying the outdoors. more



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