Vancouver design studio smashLAB has been included in Time Magazine's Design 100 list as an example of designers doing their part to reduce greenhouse gas emissions. Through the firm's designcanchange.org website, smashLAB has created a network of designers dedicated to creating the lowest possible carbon footprint from their work. Over 1,500 designers have already used the site to pledge to use more sustainable practices, such as actually deciding if a print run is necessary when a digital file can achieve the same ends. smashLAB shared page space with Holt Renfrew, Yves St Laurent and IKEA, amongst others. The entire Design 100 list is also available online.
smashLAB is a digital agency (based in Vancouver, Canada) that helps organizations pinpoint and share stories through insightful strategy, smart design, and persistent marketing. We are digital natives, and have been building for the web since Seinfeld was on the air. Our agency focuses on big ideas that invigorate, and spur people to act. We actively experiment with our own digital properties. Putting some skin... more