Smells Like Desperation: RIM offering $100 to anyone who will buy the PlayBook

HP slitting the throat of its own hardware seems to have RIM sweating bullets.

After Canadian carriers dropped the prices of its brand-new BlackBerrys by $100, Research In Motion is now handing out $100 prepaid MasterCard gift visas to anyone who'll buy the company's wifi PlayBook tablet.

The deal is good throughout Canada (minus Quebec) but only to existing BlackBerry smartphone customers—a dying breed. Between that requirement and the fact that few want a PlayBook, the deal is filling a very narrow niche.

The offer expires September 22nd.

Company:: Research In Motion
Website:: http://www.rim.net
Location:: Waterloo, Ontario, Canada

BlackBerry (Research In Motion) is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. RIM's portfolio of award-winning products are used by thousands of organizations around the world and include the BlackBerry® wireless platform, software development tools, and software/hardware licensing agreements. more

Knowlton Thomas

Knowlton is the Associate Editor of Techvibes. A Vancouver-based writer and author, Knowlton has been published in national publications and has also appeared on television and radio. He has written two ebooks and more are in the works. Previously, he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing... more

Smells Like Desperation: RIM offering $100 to anyone who will buy the PlayBook

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