Toronto-based OrderDynamics, an on-demand commerce platform provider, reported its strongest year to date in 2012.
Retailers are aiming to maximize momentum gained from a strong holiday shopping season, the Canadian company says. Adopting of ecommerce in Canada looks "promising," according to OrderDynamics, and all trends suggest continued growth through 2013.
Last year, several prominent Canadian retailers became clients of OrderDynamics. Aritzia, Ardene, and RW&Co all launched ecommerce platforms using various solutions, while several global retailers including Mexx and Sephora launched Canadian-focused ecommerce sites as well.
“OrderDynamics [is committed] to helping Canadian retailers enter eCommerce and grow online sales channels,” says Michael Turcsanyi, president of OrderDynamics. “It’s clear the needs and shopping trends of Canadian consumers require retailers to offer a consistent and unified experience across all touch points."
A 2012 study by eMarketer asserts that Canadian ecommerce growth rates will outpace those of the US and will continue to do so through 2016.