Sunday's World Cup Final Broke Activity Records on Facebook

Facebook’s data team looked at the volume of global conversation around the final match between Germany and Argentina on Sunday and found the World Cup finals match was the biggest sporting event in Facebook history.

Globally, 88 million people had more than 280 million Facebook interactions related to the match, including more than one million people in Canada, seven million in Argentina, and five million in Germany. But despite the match being between Germany and Argentina, the US remained the most active on Facebook talking about the game.

The most-talked-about player for the Germany team was Mario Götze, followed by Thomas Müller and Miroslav Klose. For Argentina, Lionel Messi drew the most buzz, followed by Javier Mascherano and Gonzalo Higuaín.

The now-second-highest level of Facebook conversation for any single sporting event in history is the Super Bowl XLVII in February 2013 with 245 million interactions.


Toronto, Ontario, Canada

Facebook's mission is to give people the power to share and make the world more open and connected. Millions of people use Facebook everyday to keep up with friends, upload an unlimited number of photos, share links and videos, and learn more about the people they meet. more

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Techvibes NewsDesk

Techvibes NewsDesk

Techvibes is Canada's leading technology media property.Founded in 2002, Techvibes covers technology and business news that impacts Canadians. We combine breaking local news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and publishes general news stories. If you have a story you would like covered, email... more

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