Atomic Reach today announced it has raised a Series A round.
The Series A round brings the Toronto startup's total amount raised to $4 million. Last year the Canadian company raised a $1.25 million seed round led by Genwealth Venture Partners with participation from MaRS managed Investment Accelerator.
Named one of the 20 most innovative companies in Canada by the Canadian Innovation Exchange, Atomic Reach says this latest investment will be used to further accelerate the development of its proprietary audience engagement platform, boost marketing efforts and increase engagement with its target market, which includes publishers, brands and bloggers.
"We are proud of our accomplishments thus far as we empower content creators to develop more compelling, engaging content through the use of Atomic Reach's audience engagement platform," says Bradley Silver, CEO, Atomic Reach.
"In the coming months, we will continue to build out our product portfolio while we arm content creators with useful content engagement tools, like our newly launched Atomic Reach Audience Engager, which is now available in the WordPress.org Plugin Directory as well as on Drupal and Joomla, the three most popular content management systems available today," he added.
Atomic Reach was founded in 2010.