Telus transforms Optik TV platform into 'The next frontier of social networking'

by Knowlton Thomas

Do you "Like" Optik TV?

If so, now you'll love it. Telus has introduced a Facebook app on its Optik TV platform, allowing users to access all their Facebook features without leaving the television, plus extra functions such as instantly sharing what program you're watching. It's the first application-for-TV-platform in Canada (note that Optik TV is currently only available to B.C. and Alberta).

“IPTV is the future of television, and with Optik TV the future is here at Telus," said David Fuller, Chief Marketing Officer of Telus. "We are committed to enabling a truly connected home, offering new ways for our Optik TV customers to stay connected and multitask while enjoying television, and to that end we plan to launch a number of applications this year. TV applications are a great example of the power of Internet-enabled TV. This Facebook app brings social networking to the living room—it's all about making TV viewing a social activity again, in an exciting new way.”

The Facebook app doesn't interrupt the shows you're watching and is used through your remote control. The app is free with an Optik subscription.


Telus Corp.
Vancouver, British Columbia, Canada

Technology is a key enabler for TELUS and our customers, providing advantage and differentiation in the marketplace. By managing the life cycle of current technologies and the timely introduction of new technologies we deliver superior service value to our customers and long-term growth oriented investment performance to our shareholders. For investors, TELUS is succeeding in managing... more

Toronto, Ontario, Canada

Facebook's mission is to give people the power to share and make the world more open and connected. Millions of people use Facebook everyday to keep up with friends, upload an unlimited number of photos, share links and videos, and learn more about the people they meet. more

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Knowlton Thomas

Knowlton Thomas

Knowlton is the managing editor of Techvibes and author of Tempest Bound. Based in Vancouver, Knowlton has been published in national publications and has also appeared on television and radio. Previously he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys hiking, tennis, and martial arts. more

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