This is the Best Day of the Week to Launch a Mobile App (And It's Not What Most Developers Think)

Is there a best day of the week to launch your mobile app? Apparently so.

Mobile analytics company Mobilewalla spent over 4 months studying apps released in Apple's App Store and Google's Android Market from May to September. Nearly 100,000 apps launched in the App Store during this time and more than 100,000 into the Android Market, pushing the total count for apps on both platforms to just under one billion—by now, well over that number. (Note that this does include a lot of redundant apps released for both platforms.)

The researchers also realized that there is a one day that stands out from the rest. Statistically, apps launched on Sundays performed best on both platforms in terms of downloads. Meanwhile, Thursdays and Fridays were consistently the worst for Android and iOS respectively. In the middle was Wednesday, which turned out to be developers' favourite day to launch apps.