Toronto-born Kobo hammers another nail into legacy publishers' coffin, decides to launch publishing arm

by Techvibes NewsDesk

Toronto-born Kobo is creating a publishing arm that deals directly with authors, a la Amazon, according to CBC News.

The new service is expected to launch in 2012, CEO Michael Serbinis said.

Quoth CBC: 

Like Amazon, which announced two weeks ago that it would be publishing 122 original titles this fall, Kobo will be offering complete publishing services for authors, including book editing and design.

"It's part of the new market and if you expect to be a number 1 player in that market globally it's table stakes — you have to provide it," Serbinis told CBC News.

The head of the Writers' Union of Canada, Greg Hollingshead, expects Amazon and Kobo will gobble up a bunch of business that would otherwise go to traditional publishers.

More and more authors—not just new ones, but established ones too—are choosing to go with Amazon over "legacy" publishers because royalty rates are higher, process timelines are shorter, and distribution is greater.

Amazon works just fine for Canadians, but hopefully Kobo can bring that extra level attention to home-soil authors when its service goes live.

Vancouver, British Columbia, Canada, Inc. (NASDAQ:AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection., Inc., seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. and other... more

Kobo, Inc.
Toronto, Ontario, Canada

Kobo is a global eReading service backed by majority shareholder Indigo Books & Music, Borders Group, REDgroup Retail, and Cheung Kong Holdings. Kobo believes consumers should be able to read any book on any device. With a catalog of over two million eBooks, and an open platform, Kobo enables retailers, device manufacturers and mobile operators to bring the joy of eReading to customers... more

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Techvibes NewsDesk

Techvibes NewsDesk

Techvibes is Canada's leading technology media property.Founded in 2002, Techvibes covers technology and business news that impacts Canadians. We combine breaking local news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and publishes general news stories. If you have a story you would like covered, email... more

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