Posted
by Soniya Monga
on Tue, March 16, 2010 8:33 AM
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Toronto , Web 2.0, Events, Social Media ·
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In the context of worldwide consumption patterns, females comprise 80% of the decision making behaviours and actions in a household. If this is the case, then we are surely losing a large part of the market share and focus on this portion of the population as a whole. Enter Jill Nykolitan,...
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Posted
by Soniya Monga
on Tue, March 16, 2010 7:27 AM
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Toronto , Web 2.0, Social Media, Digital Media ·
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With the emphasis on understanding the highly integrated environment that surrounds us, it’s no wonder that during the wide array of anticipated technology and marketing conferences of the year, the decisive notion that the 'future is now' is more relevant than ever.
As far as marketing strategies are understood in a highly digitized environment, it’s...
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Posted
by Robert Janelle
on Fri, March 5, 2010 11:30 AM
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Calgary, Edmonton, Montréal, Ottawa, Toronto, Vancouver, Victoria, Kitchener-Waterloo, Atlantic-Canada , Web 2.0, Events, Web App, Google, Government ·
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When Google sent their camera-equipped Street View car to cruise Canadian cities in early 2009, the drive down city streets became awfully controversial.
As the car-mounted camera snapped pictures of the streets, capturing not only the landscape but the people who were around at the time, there was much debate about...
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Posted
by Soniya Monga
on Mon, March 1, 2010 11:52 AM
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Toronto , Web 2.0, Events, Social Media ·
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If there was ever a pivotal moment to attend an event like "The Art of Marketing," the future is calling, and the time is now. With inherent changes and questions facing consumers, strategists, and leaders alike, it's never been a better time to evaluate the current scope of the marketing discipline...
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Posted
by Adrian Crook
on Wed, February 3, 2010 4:57 PM
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Montréal, Ottawa, Toronto, Vancouver, Victoria , Wireless, Venture Capital, Web 2.0, Start-up, Web App, Gaming, Facebook, Social Media, Web Development, Digital Media, Telecom, Government, Mobile, iPhone, NewMediaBC ·
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Some good news came across the wire today. The BC government, after much consultation with industry, has proposed a labour tax credit package for the interactive digital media sector (as well as some increases to existing film, digital animation and VFX credits).
The proposed interactive digital media tax credit is set...
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Posted
by Sarah Blue
on Wed, February 3, 2010 11:46 AM
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Denver-Boulder, Portland, Seattle, Calgary, Edmonton, Montréal, Ottawa, Toronto, Vancouver, Victoria, Kitchener-Waterloo, South-Florida, Atlantic-Canada , Web 2.0 ·
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One of 2010 Digital People to watch, Ken Bautista announced today that Seek your own Proof has closed $1 million in financing from Foundation Equity II and officially launched with their new partners, Discovery Kids.
Watch the trailer for the project below and check out Ken's website for more information!
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Posted
by Karim Kanji
on Wed, February 3, 2010 10:33 AM
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Toronto , Web 2.0 ·
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If you don't live in Toronto you may be unaware of the recent PR snafu the Toronto Transit Commission (TTC) found itself in last month. Well, yesterday, the TTC was back in the news. This time for some good news. Yesterday they unveiled their latest project (which is a little...
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Posted
by Karim Kanji
on Tue, January 26, 2010 7:04 PM
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Denver-Boulder, Portland, Seattle, Calgary, Edmonton, Montréal, Ottawa, Toronto, Vancouver, Victoria, Kitchener-Waterloo, South-Florida, Atlantic-Canada , Web 2.0, Social Media ·
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Mitch Spolan, Vice President, North American Field Sales, Yahoo! was the wrap up speaker at the "Clicking with the Human Mind" session as part of Advertising Week in Toronto.
Mitch started off by explaining that people go on the web for two main reasons. The first is what he referred to...
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Posted
by Karim Kanji
on Tue, January 26, 2010 6:50 PM
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Denver-Boulder, Portland, Seattle, Calgary, Edmonton, Montréal, Ottawa, Toronto, Vancouver, Victoria, Kitchener-Waterloo, South-Florida, Atlantic-Canada , Web 2.0 ·
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Dr. Jill Strawbridge, from the User Experience Lab at Yahoo! presented a talk entitled "Online Ad Effectiveness" at the "Clicking with the Human Mind" session at Advertising Week in Toronto. During her presentation, Dr. Jill covered an experiment Yahoo! conducted to decipher which demographic groups relaed better to different styles...
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Posted
by Karim Kanji
on Wed, January 13, 2010 4:20 AM
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Toronto , Web 2.0, Success Stories, Digital Media, Women & Tech ·
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Welcome to our second "5 Questions..." Last weeks installment was very popular. This week we feature a very popular online and media personality: Amber MacArthur. Amber MacArthur is a new media journalist, speaker, writer, and consultant. Aside from hosting technology television shows in Canada, she is also well-known in...
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