Toronto's Addictive Mobility and Calgary's Poynt integrate services with Mocean Mobile
Toronto-based Addictive Mobility and Calgary-based Poynt Corporation have decided to integrate their services through the ad serving platform from Mocean Mobile.
"Our work with Poynt illustrates our vast scope, as it is a unique property," Nussar Ahmad, Addictive Mobility CEO explained. "It introduces new offerings such as geo-fencing and reinforces Addictive Mobility's commitment to social targeting."
Addictive Mobility, with offices in Toronto and Los Angeles, runs a premium mobile advertising network using its AMO Social Adserving network platform.
Created in 2009, Mocean Mobile is led by a team of advertising and media veterans from Google, DoubleClick, Yahoo and AdMob.
Poynt Corp. entered the mobile publishing space with the acquisition of an advertising publishing platform and now has contracts on both the supply and demand sides in place to provide inventory into the platform and publishers to display the inventory.