Toronto's Fuse Powered has completed a $2-million seed funding round, with contributions from BlackBerry Partners Fund and NFQ Ventures. The investment will accelerate Fuse, a mobile game publisher, from early-stage to fully established as it finalizes plans for developer and brand partnerships, new business initiatives, and mobile game launches in the coming months.
Formed in 2009, Fuse offers "comprehensive analytics tools to support its mobile development partners, such as a real-time game performance dashboard and data-driven business plans." The company also leverages its games to build audiences and visibility for development partners in the App Store, advises partners on how to monetize their games, community, and marketing initiatives.
“The Blackberry Partners Fund investment represents an affirmation of Fuse’s global thought leadership as mobile game publishers and the unique nature of our proprietary tools and position in the market,” said Jon Walsh, CEO of Fuse Powered Inc. “The investment will accelerate our progress and give us an edge in the marketplace.”
"Fuse brings a unique analytics driven approach to the mobile gaming publishing space that optimizes both game discovery and monetization," said Marc Faucher, Partner at BlackBerry Partners Fund. "We’re thrilled to be adding the company to our investment portfolio and working with a team with such deep industry experience, strategic relationships and knowledge of the gaming space.”