Toronto's Vortex Mobile acquired by Transcontinental

Posted by Rob Lewis

Yesterday Transcontinental announced its acquisition of Toronto's Vortxt Interactive - a leading provider of integrated mobile solutions doing business as Vortex Mobile.

For those of you unfamiliar with the Transcontinental media group, they're the leading publisher of consumer magazines and French-language educational resources, and of community newspapers in Quebec and the Atlantic provinces.

Through this acquisition (and there acquisition of Lipso Mobile earlier this year), Transcontinental is adding the capacity to design and implement end-to-end marketing campaigns using mobile and social media channels.

Founded in 2004, Vortex Mobile was a privately held company. Transaction information and purchase price were not released.

Yesterday 38 Vortex employees joined the 900 employees in Transcontinental's Marketing Communications Sector. Total staff at Transcontinental is over 11,000 Canada wide.

Company:
Transcontinental inc.
Website:
http://www.transcontinental.com
Location:
Montréal, Québec, Canada

Transcontinental provides printing, publishing and marketing services that deliver exceptional value to its clients and provide a unique, integrated platform for them to reach and retain their target audiences. Transcontinental is the largest printer in Canada and sixth-largest in North America. It is also the country’s leading publisher of consumer magazines and French-language educational resources, its... more

Company:
Vortex Mobile
Website:
http://www.vortexmobile.ca
Location:
Toronto, Ontario, Canada

Vortex Mobile is a privately held company based in Toronto which provides marketing and technology solutions to build meaningful consumer relationships across mobile messaging, mobile internet, and mobile & social media channels. more


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Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can be... more



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