Transcontinental Interactive partners with WIND Mobile to launch short code connectivity
Transcontinental Interactive announced a partnership yesterday with WIND Mobile to provide short code connectivity to its customers across the country.
Short codes are shorter telephone numbers that address SMS and MMS messages to and from a mobile phone. They are frequently used to receive news and alerts, as well as to donate to charitable organizations or send information to some emergency services.
Some of the services that WIND Mobile customers will now be able to subscribe to include transportation short codes for the TTC in Toronto and TransLink in Vancouver, Airport information for both Toronto Pearson International Airport and Montréal-Pierre Elliott Trudeau International Airport, as well as news alerts from CBC. Many of the short codes like the TTC have already launched on other carrier platforms. However, WIND was now ready to offer these value added services to their subscribers.
Example of a short code for the TTC: For arrival times for one specific route servicing your stop, text: the 5-digit Stop Number followed by a space and the specific route number to the Short Code 898882.
"We chose to work with Transcontinental Interactive because of their expertise, reputation and exceptional service," says Scott Campbell, CMO of WIND Mobile. "As well, we are impressed with Transcontinental's ability to connect to other areas of the industry that will ensure the best possible platform for our consumers."
By working with WIND to provide short code connectivity for consumers, Transcontinental Interactive continues to extend its commitment to providing day-to-day solutions for its clients and end consumers, and leadership in technology and marketing solutions.
Since the acquisition of prominent Canadian mobile businesses last year, such as Vortex Mobile and LIPSO, Transcontinental Interactive has continued to strive for leadership in meeting consumer demands using new communications platforms, including mobile, making the partnership with WIND a perfect fit.
"At Transcontinental Interactive, we are proud of the solutions we deliver and the relationships we have developed with companies such as WIND," said Christian Trudeau, President of Transcontinental Interactive.
