Trend Hunter And Jeremy Gutsche - Putting Toronto On The Map

Posted by Varun Mathur

Trend Hunter is a Toronto-based online community of the latest in cutting-edge ideas and trends and is possibly one the most well-known start-ups around, having been featured on MTV, CNN, Fox, BBC, among others. Some quick facts from their site:

  • 9.3 million monthly views 
  • 50,177 posted trends
  • 28,023 Trend Hunters
  • 35,000+ Newsletter Subscribers
  • 20,000+ Facebook App users
  • 10,000+ RSS Subscribers
  • 3,500+ Toolbar users
  • 40 Financial Times citations
  • Read in 190 countries

From adjustable t-shirts, to dictionary based interior design..the trends popping up on the site...posted by various users...aka 'trend hunters' are amazing, and no wonder the site is especially popular amongst marketers. Its founder, Jeremy Gutsche, runs the site out of an office on King/Spadina and has been appeared on Fox, CBC, etc and more recently, the Toronto Star interviewed him in-depth. Check out their profile of Jeremy and the phenomenal success that is Trend Hunter. Excerpt:

Gutsche initially envisioned Trendhunter as a virtual community to discuss business ventures. That way, he hoped to find one for himself. He eventually realized the site was the idea. Today, 28,000 global "trend hunters" contribute ideas – from baby Jacuzzis to pet piercings. They are sifted by the Trendhunter staff, repackaged, resifted and posted – 100 of them each and every day. Recent contributions include Zombified Lingerie, 99 Bizarre Toys and TV Themed High-Tops.

Company:
Trend Hunter
Website:
http://www.trendhunter.com
Location:
Toronto, Ontario, Canada

Trend Hunter is the world's largest community dedicated to trend spotting and cool hunting. With over 2,500,000 Facebook Fans and over 1,200,000,0000 total pageviews, it is also one of the largest publications in Canada. Trend Hunter is a unique breed of insatiably curious people, constantly in search of the cutting edge. TrendHunter.com was launched in 2005 by Jeremy Gutsche, an innovation expert who wanted to... more


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Varun Mathur

Varun Mathur

Varun Mathur is the Techvibes Community Manager in Toronto, focused on covering local tech startups, news and events. He is also a Co-founder and Product Manager at Zytran, a Toronto-based web startup which developed and launched Alertle.com - a personal news aggregator (Alertle's version 1.0 got widespread global coverage, with reviews written about it in various tech blogs and in over a dozen... more



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