Last night I had the opportunity to take part in Twestival Montreal, an event that brings together local online communities in an offline space to educate and build awareness around an important cause.
Over 175 Twestivals took place last night around the world and so far $311,696 has been raised.
Twestival™ (or Twitter Festival) uses social media for social good. All of the local events are organized 100% by volunteers and 100% of all ticket sales and donations go direct to projects.
This years project was Concern Worldwide.
Concern Worldwide is a non-governmental, international, humanitarian organization dedicated to the reduction of suffering and working towards the ultimate elimination of extreme poverty in the world’s poorest countries.
The event took place at Bain Mathieu, which contains an empty swimming pool and where most of the mingling and tweeting took place.
A large projector screen was set-up and displayed the TwestivalMTL twitter feed. Guests were “twitpicing” and “tweeting” all night long while other “I wish I was there” post’s found their way in.
A photo booth was also set-up and pics were posted live to the events flickr page.
David Usher performed on-stage while local sponsors made the evening memorable with food, drinks, music, art, and all kinds of great prizes – I should know, I won an iPhone.
At one point last night, #TwestivalMTL became the number one trending topic on twitter and is still trending as we speak.
The total amount of money raised by Twestival Montreal will be posted on their Twitter feed.
Good job guys – you rock.