Twitter Canada More Like Its Own Startup Than Arm of Twitter

Twitter Canada opened shop just over one year ago. It is the Canadian arm of social media giant Twitter, but it looks, feels, and even quacks like its own burgeoning startup.

In terms of size, for example, Twitter Canada has only about 25 employees right now, less than 1% of Twitter's total headcount of just under 3,000. Headed by Kirstine Stewart, formerly of CBC, Twitter Canada "still holds to its startup ethos," suggests James Bradshaw in The Globe and Mail, with a tiny Toronto office on King Street West office that still measures seniority in months and even weeks, not years.

Twitter Canada, in fact, doesn't even have a five-year plan. Which, if it were truly a startup, would create great risk. But the main difference is that Twitter Canada has the backing of Twitter, which generated $250 million in revenue in the last quarter alone. That's far more substantial than any angel or venture capital support an actual startup could hope for.

Perhaps, then, Twitter Canada boasts the best of both worlds: a startup culture with an incredibly large, strong safety net. Here's hoping Stewart and co. can turn that rare luxury into something awesome.

San Francisco, California, United States

Twitter is a privately funded startup with offices in the SoMA neighborhood of San Francisco, CA. Started as a side project in March of 2006, Twitter has grown into a real-time short messaging service that works over multiple networks and devices. In countries all around the world, people follow the sources most relevant to them and access information via Twitter as it happens—from breaking... more

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Knowlton Thomas

Knowlton Thomas

Knowlton is the managing editor of Techvibes and author of Tempest Bound. Based in Vancouver, Knowlton has been published in national publications and has also appeared on television and radio. Previously he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys hiking, tennis, and martial arts. more

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