Two-Thirds of New Mobile Buyers Choose Smartphones

Just this morning we were discussing the tremendous adoption of smartphones in Canada. Now Nielsen has published new data that proves most new cellphone buyers are bypassing "feature phones" for the latest in mobile technology.

According to Nielsen, two-thirds of new mobile buyers in the US are opting for smartphones. Nearly 55% of them are choosing Google Android devices while more than 36% of them are selecting Apple iPhones.

This apparently comes at the expense of RIM's BlackBerrys. While 8% of all smartphone users own BlackBerry devices, just 4% of new buyers are acquiring RIM's smartphones. The "other" category, which includes Microsoft's Windows Phone, is also seeing reduced adoption (barely 1% of smartphones in the US run Windows).

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Techvibes NewsDesk

Techvibes is Canada's leading technology media property.Founded in 2002, Techvibes covers technology and business news that impacts Canadians. We combine breaking local news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and publishes general news stories. If you have a story you would like covered, email... more

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