Vancouver's HootSuite collaborates with Salesforce, integrates apps into dashboard

Posted by Knowlton Thomas on 2010-12-09 3:13:00 PM

Today at Dreamforce, HootSuite CEO Ryan Holmes revealed a preview of the upcoming Salesforce integration into HootSuite. This integration will tie into the HootSuite App Directory launch, which is slated for early next year.

hootsuite

The first apps to be made available will be Salesforce’s Chatter and Lead Scoring.

By adding the popular Chatter (enterprise collaboration tool) and Lead Scoring (lead generation and prioritization tool) functionalities into the HootSuite dashboard, sales and marketing teams will have a powerful new way to efficiently collaborate as well as coordinate and prioritize new leads. Plus users can complete these tasks from within the same tool used to monitor social media conversations.

This is a big feat, considering how huge Salesforce in. HootSuite has come far in its short life.

As mentioned above, developers will be interested in the forthcoming HootSuite App Directory that will feature tools that expand the capabilities of the dashboard by integrating apps into streams. Developers should note that, to be considered for early launch, they need to apply for API Access and be sure to keep checking the HootSuite blog and follow @HootSuite_Apps for all the latest developments.

Company:
Salesforce
Website:
http://www.salesforce.com
Location:
San Francisco, California, United States

Salesforce.com is the worldwide leader in on-demand customer relationship management (CRM) services. More companies trust their vital customer and sales data to salesforce.com than any other on-demand CRM company in the world. more

Company:
HootSuite Media, Inc.
Website:
http://hootsuite.com
Location:
Vancouver, British Columbia, Canada

HootSuite is a social media management system for businesses and organizations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audience, and distribute targeted messages using HootSuite’s unique social media dashboard. Streamline team workflow with scheduling and assignment tools and reach audiences with... more

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Knowlton Thomas

Knowlton Thomas

Knowlton is the Associate Editor of Techvibes. A Vancouver-based writer and author, Knowlton has been published in national publications and has also appeared on television and radio. He has written two ebooks and more are in the works. Previously, he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing... more

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