Vancouver's Playerize to join Startup Accelerator in Montreal

by Rob Lewis | Startups

Vancouver startup Playerize announced yesterday in a blog post that it is one of ten startups to be accepted in startup accelerator FounderFuel's first cohort. The announcement comes in advance of the FounderFuel's formal introduction which is planned for August 15th.

Playerize is the first CPA network devoted solely to Social and Mobile gaming. Bringing publishers of games together with a marketplace of affiliates, Playerize offers an alternative to traditional on-network advertising.

Cofounders Jeff Magnusson and Lyal Avery will be packing up and moving to Montreal in the next two weeks and Playerize will be headquartered at Notman House in Montreal for the next three months.

We can't wait to meet the other startups in the cohort, and get to work with the founders and mentors at FounderFuel. Montreal is not only one of the most vibrant cities in North America, but is now one of the hottest startup cultures in Canada. Thanks to provincial tax credits and a fantastic talent pool, Montreal has also become one of the world's top hubs of video game development, including a strong social game contingent. This is a perfect fit for Playerize, and we look forward to plugging into these communities.

Both Magnusson and Avery are well-known in the Vancouver tech community. Magnusson co-founded the River Styx Group in 1998 and served as its CEO for ten years of bootstrapped growth into a successful online billing provider with over $230M in annual volume, before selling the company in 2009.

Avery founded web development company Outcome3 in 2006 and took a hiatus in 2008 to act as's CTO, a Vancouver-based startup that received a multi-million dollar venture round.

Good luck to Magnusson and Avery in Montreal.

Montréal, Québec, Canada

FounderFuel is a top tier mentor-driven accelerator that helps early stage web, mobile and SaaS startups raise seed capital. We believe startup success is more about the people than the idea. We take a lot of care in choosing the smartest and most dedicated, passionate and resourceful people possible. Our intensive 12 week program accelerates your startup by helping you to increase traction,... more

Vancouver, British Columbia, Canada

Playerize makes it easy for anyone worldwide to purchase or earn your virtual currency. Our flagship product, the SuperRewards Offer Wall, delivers highly-targeted advertising offers and scores of locally-relevant direct payment methods to millions of users online every day. Playerize has offices in Vancouver and San Francisco. more

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Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media and Editor-in-Chief of  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can be... more

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