Victoria-based startup Urban Hunt'r pivoted a couple of months ago, rebranding itself as RewardsDen as it changed its business model from being a game to partnering with others' games.
Once a web-based social scavenger-hunt style game, RedwardsDen is now a company that enablers players to earn real-world rewards through games. The company has just announced the launch of the first game boasting a partnership with the post-pivot startup.
Charmed: RewardsDen Edition is a gravity-twisting, Charm-matching action game for the iPhone, iPod, and iPad. Charmed players can earn RewardsDen Points, or RDP, through daily checkins with the game and by earning in-game achievements. RDPs can be redeemed for gift cards to actual stores.
Charmed is a product of Mind Juice Media, an independent Vancouver software development startup founded in 2008. It primarily focuses on iOS games.