Victoria’s Discover Tectoria Showcases City’s Growing Tech Sector

Posted by Sonia Motisca

Discover Tectoria is an event that many tech enthusiasts look forward to. This year’s edition of the biennial affair was definitely worth the wait.

The all-day event took place on Friday, December 13 and although some might consider this day an unlucky one, Victoria’s tech sector didn’t seem to bat an eye. With approximately 4,500 attendees, 70 exhibitors, two great speakers, and various presentations taking place, the event went off without a hitch.

Taking place in the historic Crystal Garden building in downtown Victoria, the event featured over 60 companies, big and small, in various sectors of business and tech, from gaming to marketing to engineering to SaaS and much more.

Startup Alley showcased 19 companies that are entering the tech scene with innovative ideas and creative solutions to problems. Companies like Riipen, a brand new organization that helps students and businesses connect, chose this event to launch, while others like Flytographer, Referral SaaSquatch, and RingPartner used it as the perfect opportunity to engage with fans, old and new.

Another booming part of the tech industry in Victoria is the gaming sector, which was well represented in the Tectoria Video Game Lounge. Nine local game studios displayed their latest creations, making the lounge a popular destination for many of the attendees. Some were even lucky enough to experience the Oculus Rift, a virtual reality headset developed by Palmer Luckey for the ultimate 3D gaming experience that was displayed by EchoSec.

The main floor of exhibitors was filled with the larger tech companies in the city, as well as various educational institutions hoping to attract future tech and business students. Names like Camacc, Canon Canada, Mozilla, RBC, Shaw, Semaphore Solutions, Go2mobi, Red Brick Media, and AbeBooks were present, as well as institutions such as UVic, Camosun College, Q College, and the Times Colonist. For those wishing to find out more information about a company or about how to make it in the tech world, Discover Tectoria proved to be the perfect chance to ask some vital questions.

The event had something for everyone. More than 1,100 students from primary, secondary, and post-secondary schools attended, exposing the next generation to the wide range of possibilities in Victoria’s tech sector. Many companies displayed “We’re hiring” signs in hopes of attracting talented people looking for new opportunities, and investors searching for new prospects had a wide variety of contenders to choose from.

The Mr. Wizard Chemistry shows that were put on by Camosun College served as an entertaining break from the constant humming of the crowd and a presentation by Emma Irwin encouraged the children in attendance to learn how to code using Mozilla Webmaker. The event also featured talks from Ann Makosinski, the 15 year old Victorian who won Google’s international science fair this year with her invention of a hollow flashlight that’s powered by body heat, and Bob McDonald, the host of CBC’s Quirks & Quarks.

Organized by VIATeC, Victoria’s Advanced Technology Council and accelerator, sponsored by some big names in the local business and tech community, and in partnership with the BC Innovation Council, Discovery Foundation, and Camosun College, the Discover Tectoria 2013 event was a great success. The enthusiasm that filled the building throughout the day from excited exhibitors and interested visitors highlights the ever-growing presence of Victoria’s tech sector.

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Sonia Motisca

Sonia Motisca

Sonia Motisca is a freelance writer and editor. After completing her education in Political Science, she decided to look for a new challenge in the startup world. She’s had different roles at a number of startups, which have piqued her interest in the sector. While living abroad, she rediscovered her passion for writing. This led her to found her own content writing and editing company, Maple... more



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