Waterloo's Demeure Secures $4 Million in Funding to Take on Airbnb

Posted by Techvibes NewsDesk

Waterloo travel startup Demeure announced today that it has secured $4 million in funding from new and existing shareholders by way of a rights offering. This is its third round of seed funding from approximately 50 Canadian private investors and brings the startup’s total funding to $8 million.

Demeure is an online travel marketplace that aims to alter the way vacation property owners and travelers share and discover unique, authentic travel experiences. Vacation properties in the Demeure portfolio are curated and carefully selected for the one-of-a-kind experiences they offer to the Demeure community.

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The funding will be used to grow and expand the reach of Demeure’s online travel marketplace through sales and marketing efforts, and continued investment in the Marketplace Management System, which helps vacation property owners increase yield and obtain accurate, market-based value for their property and provides travelers access to unique travel experiences at unbeatable value.

“The growth momentum we’ve experienced puts the multi-sided Demeure marketplace at an advantage as the sharing economy begins to adopt this emerging model," says Peter Schwartz, chief executive officer of Demeure. "We have rewired the cluttered online travel agent, vacation rental, home exchange and travel club markets to create unique value added services and authentic experiences for all participants."

"The investment announced today will help Demeure provide vacation property owners market-based value for their property, and travelers the confidence they will get exceptional value, and have amazing, unique experiences in more locations worldwide," he added.

According to an interview with TechCrunch, Demeure currently has 1,000 users and is targeting 25,000 by the end of the year.

Company:
Demeure
Website:
http://www.demeure.com
Location:
Waterloo, Ontario, Canada

Demeure operates a dynamic, multi-sided marketplace powered by its proprietary Marketplace Management System (MMS) where travel consumers and suppliers to the industry book authentic travel experiences, list properties, and trade in the market. Demeure’s patent-pending technology lets owners trade empty nights to purchase travel anywhere in Demeure’s curated portfolio of thousands of professionally hosted... more


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Techvibes NewsDesk

Techvibes NewsDesk

Techvibes is Canada's leading technology media property.Founded in 2002, Techvibes covers technology and business news that impacts Canadians. We combine breaking local news with international coverage to deliver a unique balance of insight and information. The Techvibes Newsdesk covers a broad beat and publishes general news stories. If you have a story you would like covered, email... more



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