Wattpad Hits One Billion User Minutes A Month
Canadian Startup of the Year Wattpad announced today on their blog that users spent more than 1 billion minutes on the service in the month of January.
According to co-founder and CEO Allen Lau growth comes from a combination of attracting new users and convincing each of those users to spend more time on the site. The average session for web users was 30 minutes, while visitors on Android devices spent an average of 28 minutes.
“We are relying more and more on new users now,” Lau told TechCrunch. Given the Android stats, in particular, “There is simply not much room to grow further (we only have 24 hours per day).”
Of those 1 billion minutes, Lau says that about one-third came from the Web, while another third came from Android, 20 percent came from iOS devices, and the remainder coming from mobile platforms like BlackBerry and Windows Phone.