Wind Mobile Q2 2011: Startup wireless earns 300,000 subscriber milestone but suffers from low ARPU

Posted by Knowlton Thomas on 2011-08-11 1:55:00 PM

Wind Mobile is growing quickly compared with the other wireless startups. It added 45,000 new subscribers in the last quarter to bring its total to 317,000, two-thirds of which have signed on in the past year.

Unfortunately, this number is just a small fraction of the 9.1 million Rogers has, the 7.3 million Bell has, and the 7.1 million Telus has.

Furthermore, Wind Mobile's average revenue per user—which is actually up from last quarter—sits at just $28, roughly half of the Big Three's, which are $60 (Rogers), $53 (Bell), and $59 (Telus).

Company:
Wind Mobile
Website:
http://www.windmobile.ca
Location:
Toronto, Ontario, Canada

Simply put, we want to create the most unforgettably positive customer experience in Canada. How? By speaking with you, not at or over you. By making every site you visit, every store you set foot in and every call you have with us into a meaningful conversation to help build something better - together. We'll make it as easy as possible to be a customer. You'll have more control over your mobile experience than... more

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Knowlton Thomas

Knowlton Thomas

Knowlton is the Associate Editor of Techvibes. A Vancouver-based writer and author, Knowlton has been published in national publications and has also appeared on television and radio. He has written two ebooks and more are in the works. Previously, he was an editor for New Westminster weekly The Other Press and served on its board of directors. When not working, Knowlton enjoys playing... more

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