Yellow Pages to Supply Apple with Local Search Data in Canada
Business information on Yellow Pages’ flagship digital platform is now being provided directly to Apple, syndicating Canadian local business contact information to Apple Maps.
The Canadian digital media company is supplying Apple with local data including business addresses, geocoordinates, phone numbers, hours of operations, photos, and reviews.
“We are pleased to bring our YP.ca local business listings data to Apple Maps,” said Matthieu Houle, Vice-President, Digital Media of Yellow Pages.
“This is another proof point in our company’s digital transformation and provides added value for Yellow Pages clients and listings through visibility, traffic and leads,” he added.
