Yellow Pages Group acquires Canpages

Posted by Rob Lewis on 2010-03-30 7:52:00 AM

Big news on the on- and offline directory space. The Montreal-based Yellow Pages Group (YPG) has acquired Vancouver's Canpages for $225 Million. Canpages, whose full name is Canadian Phone Directories Holdings, is being sold by an investor group led by private equity firm HM Capital Partners.

Clearly Canpages digital endeavours over the past couple years have made them an important piece to the YPG as CEO Marc Tellier said the purchase will help the YPG ramp up its digital business.

In addition to the Canpages acquisition, YPG announced the contribution of its US directory operations, YPG Directories, LLC, publisher of Your Community Phone Book, to Ziplocal, LP. Once the two entities merge, Ziplocal will reach over 300 markets across the United States.

YPG’s other recent acquisitions include online dining guide Restaurantica, which features listings (and reviews) of restaurants across North America, and Clear Sky Media, the owner of several Canadian shopping websites, including coupon aggregator RedFlagDeals and price comparison engine PriceCanada.com.

Headquartered in Vancouver, Canpages publishes 84 directories for a total circulation of approximately 8 Million copies and  attracts more than 3.5 Million unique visitors to Canpages.ca each month. Canpages generates annualized revenues of $110 Million, with an online contribution of approximately 23%. The company employs about 700 people in Canada, of which more than 450 are sales consultants.

Company:
Canpages
Website:
http://www.canpages.ca
Location:
Vancouver, British Columbia, Canada

Canpages is Canada's fastest growing local search company. Providing a multimedia platform that focuses on relevant, local results, Canpages offers many choices with online, print and mobile options. Canpages.ca is Canada’s national online directory for local business and residential searches. In excess of 3.5 million unique visitors come to visit the site every month with their local search requests. Rich and... more

Company:
Yellow Pages Group
Website:
http://www.ypg.com
Location:
Montréal, Québec, Canada

Yellow Pages Group (YPG) is Canada’s leading performance media and marketing solutions company. The Company serves approximately 370,000 local businesses through its nation-wide sales force of over 1,200 media consultants. YPG also caters to the country’s largest national agencies and advertisers through Mediative, its digital advertising and marketing solutions division. YPG is held by Yellow Media Inc. (TSX:... more


Similar Posts


blog comments powered by Disqus

Rob Lewis

Rob Lewis

Rob is the President of Techvibes Media Inc. and Editor-in-Chief of Techvibes.com.  His diverse background includes stints in International Trade Finance, Web Development, and Enterprise Software and he is a graduate of the University of British Columbia, British Columbia Institute of Technology, and Simon Fraser University. When not running Canada's leading technology media property, Rob can... more



Recent Comments

Powered by Disqus