Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.

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Setting New Record, Apple Sells 13 Million New iPhones Over Launch Weekend
Apple today revealed it sold more than 13 million new iPhone 6s and iPhone 6s Plus models, a new record, three days after launch. iPhone 6s and iPhone 6s Plus will be available in more than 40... more
Apple on Pace to Beat Last Year's iPhone First-Weekend Record
Apple announced today that they are on pace to beat last year's iPhone first-weekend record. "Customer response to iPhone 6S and iPhone 6S Plus has been extremely positive and preorders this... more
The Four Big Product Announcements Apple Made Today
To recap, Apple's four big product announcements from today: 1. WatchOS 2, as well as new Watch finishes and bands. 2. The iPad Pro, including a smart keyboard and stylus accessories. 3. A... more
Don't Expect an Apple TV Services or iPad Pro This Year
It feels like an eternity that we have been waiting for an Apple TV service and this allegedly larger iPad form factor—since before the Apple Watch, even. Well, the Apple Watch is here,... more
Apple Posts $50 Billion Quarterly Revenue, Sells 16 Million iPhones Every Month
Apple posted revenue of $49.6 billion and net profit of $10.7 billion during its fiscal 2015 third quarter. These results compare to revenue of $37.4 billion and net profit of $7.7 billion... more
The Four Big Announcements Apple Made During Its WWDC Keynote
At Apple's Worldwide Developer Conference keynote in San Francisco today, the company made four key announcements. Apple Introduces New OS X, El Capitan Following Yosemite, which had the... more
Native Apps Coming Apple Watch with Launch of New watchOS
At Apple's Worldwide Developer Conference keynote in San Francisco today, the company said native apps are coming to Apple Watch through the next version of watchOS. WatchOS 2 brings lots of new... more
Time to Start Banking from Your Watch
Banking from your wrist will soon be a thing. Canadian bank Tangerine announced today that its mobile banking app will be one of the first apps available on Apple Watch. The Toronto-based... more
Apple Unveils Process Behind Crafting Its $10,000 'Edition' Watch
Apple has released a new video in which senior vice-presient of design Jony Ive explains how the company's forthcoming "Edition" watch, with a price tag of $10,000 and up, is made. The watch's... more
How Apple Pay Will Impact Canada's Banking Industry
Since Apple launched its mobile payment service, Apple Pay, in the U.S. back in October, most wondered when this technology would be adopted north of the border. Recent rumblings suggest Apple Pay... more
Apple Makes Compelling Case for Why iPhone 6 Has the Best Smartphone Camera Ever
Apple's homepage is now homage to the power of its iPhone 6 camera, showcasing a gallery of stunning photos taken around the world on the company's smartphones. "People take incredible photos... more
Tech Dominates List of Most Influential Brands in Canada
The Institute of Communication Agencies in partnership with Ipsos Reid this week unveiled the Top 10 Most Influential Brands in Canada at day two of FFWD: Advertising & Marketing Week 2015 in... more
Apple Posts Record $75 Billion Quarterly Revenue, Sells 75 Million iPhones
Apple today announced financial results for its fiscal 2015 first quarter. The world's most valuable company posted record quarterly revenue of $74.6 billion and record quarterly net profit of... more
Apple Pay Readies Canadian Launch
"Early 2015." That's when Apple says it will release the Apple Watch. It's also when a new report says the company will launch Pay in Canada. According to 9to5Mac, "sources say partners are... more
Apple to Raise App Prices in Canada Tomorrow
2014 was a banner year for Apple and 2015 is already setting records for the world's most valuable company. But that news is overshadowed in Canada, where Apple plans to raise app prices due to... more
1.4 Million iOS Apps Generated $10 Billion in Revenue for Apple Developers in 2014
Apple today announced that the first week of January set a new record for billings from the App Store with customers around the world spending nearly half a billion dollars on apps and in-app... more
Apple's Biggest Hits and Misses of 2014
2014 was a huge year for Apple. Then again, isn't every year a huge year for the $700-billion-market-capped company residing at One Infinite Loop? On the financial side, 2014 started with a... more
Apple, IBM Launch 10 Apps as Part of Enterprise Partnership
Apple and IBM today delivered the first wave of IBM MobileFirst for iOS solutions. The so-called "new class of made-for-business apps" are designed to bring IBM’s big data and analytics... more
Apple to Host Workshops for Hour of Code at Apple Retail Stores
On Thursday, December 11, Apple stores across Canada will host free one-hour coding workshops in support of Hour of Code, a worldwide movement to make computer science accessible to all... more
BlackBerry Offering $600 for Apple Users to Buy Passport
BlackBerry is offering iPhone owners up to $600 to "trade up" their Apple smartphone for a Passport. The program, which starts December 1, offers up to $400 trade-in value plus up to $200 top-up... more
Apple Releases WatchKit So Developers Can Build Apps for Watch
Apple this week announced the availability of WatchKit, software that gives developers a set of tools to create experiences designed for Apple Watch, which is slated to hit the market this spring.... more
Everyone Already Knew Tim Cook Was Gay. That Doesn't Make His Coming Out Any Less Significant
Apple's chief executive officer is all over the internet today because he came out in an essay on Businessweek. Some people are calling his essay "brave," "elegant," and "historic." Others are... more
Apple Pay Technology Could Soon Be About a Lot More Than Just Digital Payments
Apple Pay launched in the US this month and is quickly sweeping the nation (although some believe the company would have been wiser to launch in Canada first). “The reaction to Apple Pay... more
Apple Says iPhone 6 Supply Will Be Strained Through Shopping Season
Demand of the iPhone 6 and 6 Plus is still outstripping supply and will continue to do so throughout the upcoming holiday season, according to Tim Cook. During the technology giant's quarterly... more
Apple Sold Nearly 40 Million iPhones, Generated $42 Billion in Revenue Last Quarter
Apple today announced financial results for its fiscal 2014 fourth quarter ended September 27. The world's most valuable technology company posted quarterly revenue of $42.1 billion and... more
Apple Now Taking Preorders for iPad Air 2 and iPad Mini 3
Apple is now taking preorders for its two latest tablet iterations, the larger iPad Air 2 and the smaller iPad Mini 3, in Canada. Supply restrictions don't appear to be an issue with the iPads,... more
Apple Releases OS X Yosemite Upgrade for Macs
Apple today announced that OS X Yosemite is available as a free upgrade for Mac users from the Mac App Store. Yosemite introduces features such as Continuity, which makes it possible to hand off... more
Apple Creates World's Highest-Resolution Display with New 'Retina 5K' iMac
Apple's new Retina iMac is the world's highest-resolution display on the market. With nearly 15 million pixels in a 27-inch display, the new iMac has seven times more pixels than an HD... more
Why Apple Pay Should Have Launched in Canada First
Among the bevy of announcements at Apple’s Sept. 9 iPhone event, Apple Pay must be considered the most impactful. But Tim Cook and his entourage only got one thing wrong: Canada –... more
A Week in, There Still Isn't a Single iPhone 6 Plus Available in Canada
Demand for Apple's latest iPhones has been white hot, especially for the Plus, which has seen supply constrained on the manufacturing end. Four million preorders in 24 hours. 10 million units sold... more
Apple Sells 10 Million iPhones in First Three Days of Availability
After a record-shattering four million preorders of the latest iPhone within 24 hours of launching online, Apple has revealed that it's new 10 million iPhone 6 and 6 Plus models within three days... more
Apple Watch is Great... but It's Not a Watch
On Tuesday, September 9, Apple unveiled what speculators had been buzzing about nonstop for a year: the iWatch. Or, as the world's most valuable company decided to call it, the Apple Watch. Some... more
Apple Unveils iPhone 6 and 6 Plus
Apple today announced what it calls the "biggest advancement in the history of iPhone" with the hotly anticipated unveiling of two new smartphone models, the iPhone 6 and the iPhone 6 Plus. It's... more
Apple Introduces 'Pay,' Its First Major Foray Into Digital Payments
Apple Pay has been introduced. Apple Pay enables consumers to pay for goods with their iPhone using NFC and Touch ID. A credit card is securely and anonymously stored inside the phone—Apple... more
Apple, U2 Release 'Songs of Innocence' for iTunes Store Customers
Apple, Universal Music Group and legendary rock band U2 today announced the release of the album “Songs of Innocence,” which Apple is gifting to iTunes Store customers around the world,... more
Apple Introduces Smartwatch, But It's Not Called iWatch
Apple has introduced its first wearable technology, a smartwatch called Apple Watch. The watch's main feature is that its interface is not just a tiny iPhone screen; the display is completely... more
How the Launch of a New iPhone Affects Apple's Older Models
Looking to get top dollar for your current iPhone ahead of this month's iP6 launch? Chances are you'll simply fall under the same umbrella as everyone else doing the same thing. Following a... more
Apple: Nude Celebrity Photo Hacks Were Not Result of iCloud or Find my iPhone Breaches
Over the weekend, authentic nude photos of dozens of celebrties of varying fame and industries were leaked onto the world wide web, igniting an internet frenzy that has spawned myriad discussions... more
Apple Has Now Sold More Than 500 Million iPhones and 200 Million iPads
At the Moscone Center in San Francisco during Apple's 25th annual Worldwide Developers Conference, Tim Cook and co. today revealed some big numbers around its products and services. The world's... more
Apple Unveils Next-Gen Mac OS X: Yosemite
  At the Moscone Center in San Francisco during Apple's 25th annual Worldwide Developers Conference, Tim Cook and co. today revealed the next generation of Mac software. The world's most... more
Thoughts On The Future of iPhone Camera
The world of photography has changed dramatically. If, before, you were deemed photographer when you spent a better part of your day taking photos for a living (ok, you could be a serious hobbyist,... more
Microsoft Dethroned as Most Influential Canadian Brand by Google
Microsoft has been dethroned. Canadians think Google is the most influential brand in Canada, a recently updated list concludes. It happens to be a company based out of California and only two... more
Apple's Broken Promise: Sweat Destroys iPod Shuffle, Which is Designed for Use While Sweating
I wish I could take back. I recently wrote a runner’s buyer’s guide for my AskMen fitness column, and one of the products I recommend was the iPod Shuffle. Maybe it’s not too... more
Facebook is Building a Smartphone and It's Hiring Apple iPhone Engineers to Do It
Rumours over a "Facebook phone" have been around for a couple of years now. Recent news has finally added some legitimacy to the notion: The New York Times has come forth to suggest that Facebook... more

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