Yellow Pages Group

Yellow Pages Group

Yellow Pages Group (YPG) is Canada’s leading performance media and marketing solutions company. The Company serves approximately 370,000 local businesses through its nation-wide sales force of over 1,200 media consultants. YPG also caters to the country’s largest national agencies and advertisers through Mediative, its digital advertising and marketing solutions division. YPG is held by Yellow Media Inc. (TSX: YLO) which owns and operates some of Canada’s leading properties and publications including Yellow Pages™ directories, YellowPages.ca™, Canada411.ca™, LesPAC.com, and RedFlagDeals.com.

Website:
http://www.ypg.com
Categories:
Internet Marketing, Miscellaneous, Mobile
Address:
16 Du Commerce Pl
Montréal, Québec, Canada

Blog Posts About Yellow Pages Group

Mediative Shows in iPhone Study That Mobile Listings Need Social Proof to Be Effective in Google Places
This past fall and just recently, we've talked about a various number of newer advertising optimization technologies on Techvibes as part of our advertising technology series. One of them is known... [more]
Yellow Pages Group launches ShopWise – a free location-based deals app
Just in time for the holiday shopping season, the Yellow Pages Group has launched ShopWise, a free location-based deals application for the iPhone. There are a number of new... [more]
Mediagrif acquires Yellow Media's LesPac for $72 million cash
Today, Mediagrif acquired LesPAC.com, an online classifieds business owned by Yellow Media, the struggling half-print, half-digital company whose stock has plunged below a dollar after... [more]
Optimized: Canada's 10 Best SEO Companies Revealed
Search engine optimization (SEO) is an integral part of digital marketing. Canada.topseos.com, the independent authority on search vendors in Canada, just released the list of... [more]
Yellow Pages Group hosting small biz seminars in Halifax, Winnipeg, Edmonton, and Mississauga
Yellow Pages Group kicked off its fall Seminar Series aimed at helping Canadian small to medium-sized businesses better understand how they can leverage online marketing earlier this month in... [more]
Yellow Media ends dividend to pay down debt; stock plummets 50% to 28 cents
Yellow Media is continuing to make RIM's stock look fantastic. After cutting back its dividend in August, Yellow Media's stock was slashed in half. Since then, it tumbled even further,... [more]
Small business: the next frontier for Canadian digital media companies
Over the past year, I’ve noticed an influx of Canadian digital media companies creating programs geared towards small to medium-sized business (SMBs). This is definitely a sign that the... [more]
Yellow Media cuts dividend after drowning in red ink. As a result, stock value gets Cut. In. Half.
Canada's Yellow Media, which owns Yellow Pages, has been bleeding red ink for quite some time, but stubbornly refused to cut its monthly dividend—which, due to a dropping stock price and... [more]
ING Direct collabs with RedFlagDeals to offer Canada's first ever bank related group buying deal
ING Direct Canada and RedFlagDeals.com's Deal of the Day have partnered to treat Canadians to a free group-buying deal. Up until July 25, ING is offering $185 for opening a Thrive chequing account... [more]
Yellow Pages Group announces Strategic Agreement with Foursquare
Today Yellow Pages Group (YPG) announced an agreement with location-based social networking startup Foursquare to participate in their "venue harmonization project" - a project to improve the... [more]
Yellow Pages Group hosts free online marketing seminars for small business advertisers
Last week, the Yellow Pages Group hosted their first session in a 3-part seminar series aimed at helping Canadian small businesses to learn about the rapidly changing consumer landscape and... [more]
Yellow Pages Group launches a YellowAPI Developer Program
Today, Yellow Pages Group (YPG), Canada's leading performance media and marketing solutions company, launched a program that supports Canadian application developers and budding entrepreneurs... [more]
Student app developers ready to throw down at the Battle of the Apps
Microsoft is pitting student mobile developers against each other in a battle royale of app development, and is hoping that Windows 7 users will be the ultimate winners. Student developers and... [more]
autoTRADER releases new app to make car shopping a snap
Looking to buy a car? Well, look no further than your BlackBerry, because leading auto classified service autoTRADER has made major improvements to their BlackBerry app to make shopping for a car... [more]
Exclusive interview with Derek Szeto of RedFlagDeals on Deal Of The Day
When we sat down with RedFlagDeals founder Derek Szeto in July, he hinted that they were were working on a group buying site.  Then we helped annouce in August that RedFlagDeals were entering... [more]
YellowAPI.com helps app developers think locally
Yellow Pages Group, the publisher of the Yellow Pages, Auto Trader and their associated websites has announced the beta launch of YellowAPI.com, the company’s public application programming... [more]
RedFlagDeals.com enters crowded group buying industry
Not too long ago we featured a video with Derek Szeto who is the founder of RedFlagDeals.com.  In that video, Derek hinted that RedFlagDeals was getting ready to enter the group buying... [more]
Derek Szeto - founder of RedFlagDeals.ca Part 2
Last week I accompanied Chris Fyvie on an appointment to see Derek Szeto.  Derek, as many of you may already know, is the founder of Toronto-based RedFlagDeals.ca.  RFD was recently... [more]
Derek Szeto - founder of RedFlagDeals.ca
Last week I accompanied Chris Fyvie on an appointment to see Derek Szeto.  Derek, as many of you may already know, is the founder of Toronto-based RedFlagDeals.ca.  RFD was recently... [more]
ZipLocal.com to call Vancouver home
Business in Vancouver's Glen Korstrom reported in this week that Vancouver will be the new home of ZipLocal.com. The US phone directory publisher with $115 Million in annual revenue is set to base... [more]
Urbanizer wants to know what mood you're in so it can take you for a drink
"The first telephone directory, consisting of a single page, was issued on February 21, 1878." - Wikipedia The race to make the telephone directory relevant in the age of Google continues with... [more]
Moodfood wins Canpages contest by feeding you in living colour
Vancouver-based Canpages (recently acquired by the Yellow Pages Group) has just announced that the winner of their API contest is none other than Moodfood, an iPhone app designed by Windsor... [more]
Facebook Social Plugins: The Globe & Mail and NHL integrate early
Today at the f8 Facebook Developer Conference, Mark Zuckerberg presented his keynote address outlining all of the new and exciting things happening on Facebook.  Here's a snippet of his... [more]
Yellow Pages Group acquires Canpages
Big news on the on- and offline directory space. The Montreal-based Yellow Pages Group (YPG) has acquired Vancouver's Canpages for $225 Million. Canpages, whose full name is Canadian Phone... [more]
RedFlagDeals.com purchased by Yellow Pages Group
The Yellow Pages Group (YPG) announced today that it has completed the acquisition of Toronto-based Clear Sky Media, owner of RedFlagDeals.com, a site that provides online promotions and shopping... [more]
New Toshiba notebooks to feature YellowPages.ca gadget
Earlier this week the Yellow Pages Group and Toshiba of Canada joined forces and today they annouced it on Twitter. All new Toshiba notebooks sold in Canada with the Windows 7 operating system... [more]
Canpages acquisiton of ZipLocal finalized, battle for local continues
Vancouver's Canpages Inc. announced last month that they had an agreement to acquire the assets of ZipLocal.ca from JLA Ventures. The acquisition of the online business search directory will be... [more]
Have a Question? Ask the New Yellow Pages Service For The Answers
Looking for a sushi restaurant suggestion in Vancouver?  Trying to find a boutique hotel in Montreal?  Well, now all you have to do is go online to YellowPages.ca’s new Yellow Pages... [more]
Yellow Pages challenges Canpages for iPhone dominance
I recently reviewed the new Canpages iPhone app, which brings local business listings in an easy to manage format and introduces a pretty innovative voice-driven searc function, along with mapping... [more]
Poynt's user base multiplies with Yellow Pages
Calgary's Multiplied Media announced today that they have signed a distribution agreement with the Yellow Pages Group. The agreement, which is in effect immediately, integrates business directory... [more]
Yellow Pages goes almost virtual
Montreal headquartered Yellow Pages Group (YPG) announced yesterday a multi-year agreement with Virtual Paper Inc. to become a reseller of My Virtual Paper solutions to Yellow Pages advertisers... [more]

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