eMarketing 2003 - 2004: Trends

The IIMA welcomes keynote speaker Geoff Ramsey, president and CEO of eMarketer. New York-based eMarketer is the leading independent source for statistics, trend data and original analysis covering every aspect of the Internet, e-business and emerging technologies. From AOL to IBM, eMarketer has been delivering essential business intelligence to leading companies since 1996. On Tues Nov 25th Geoff Ramsey will be presenting a summary of statistics along with insightful analysis of online marketing and ebusiness trends, challenges and opportunities as we move from 2003 to 2004.

Also presenting will be Raquel Hirsch strategic marketing consultant and president of Hirsch Strategies. Raquel will deliver a business case featuring the highly acclaimed email marketing campaign produced by Hirsch Strategies on behalf of the 2010 Olympic Bid Committee, which was instrumental in securing the winter Olympic bid for Vancouver and Whistler in 2010.

In this lively presentation, Raquel explains how email marketing helped to sway the vote and secure the 2010 Olympic bid for Vancouver and Whistler. In this presentation you will learn what strategies were considered -- why some were chosen and some were not and how you can apply the same principles when developing your own email marketing strategy and tactics.

Networking and Event registration: 5:00 - 6:00pm, Event: 6 - 9.30pm

Price: $50 members, $75 non-members

Free Member Showcase at the November 25th eMarketing 2003 to 2004 event!

IIMA is extending an invitation to YOU to Showcase Your Business -- FREE* at the IIMA's biggest event of the year!

At our November 25th eMarketing 2003 to 2004 event, you will have a unique marketing opportunity to showcase your business. Bring along brochures, flyers or business cards that you would like to be picked up by potential customers and associates. Display materials limited to table tops stands that can accomodated brochures or business cards. They will be made available to all event attendees -- we expect approximately 100 people. This great benefit is available to IIMA members only who are registered to attend the AGM event.

If you would like to participate, please check the box when you register for the eMarketing event.

The IIMA provides networking and educational events showcasing the best of Internet marketing and keeps members and the local Internet marketing community informed about Internet trends, changes and opportunities.

To be eligible for discounted event rates and other value-added benefits, sign-up for the Best of Internet Marketing by joining the International Internet Marketing Association (IIMA) at www.iimaonline.org.