BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Techvibes.com/ICalendar //EN
METHOD:PUBLISH
BEGIN:VEVENT
TRANSP:TRANSPARENT
UID:techvibes-event-633b67b962433fc787e9ed2039392aba
DTSTART:20091021T173000
DTEND:20091021T203000
SUMMARY:Last Chance to Catch the Worm: The Strategy of Engagement in Social Marketing
DESCRIPTION:Take an insider’s look at the long-term implications of true social marketing. Join us as we learn lessons from a local industry leader’s journey and success harnessing social marketing strategies: Vancouver Film School (VFS). Stephen Webster, Director of Marketing for VFS has spearheaded many high-profile international campaigns that have transformed VFS into a truly global brand.
Using VFS as a case study, you will learn the nuts and bolts of how social marketing strategies were developed and implemented, the results yielded and the upcoming trends in the social marketing sphere. Some of Stephen’s greatest achievements include creating the top channel for a school on YouTube, as well as YouTube’s first international scholarship competition. VFS is proud to declare that 50% of students now come from outside of Canada!
Reception and networking – 5:30pm
Presentation and discussion – 6:30pm
Networking – 7:30 – 8:30pm

URL:http://techvibes.com/event/last-chance-to-catch-the-worm-the-strategy-of-engagement-in-social-marketing
LOCATION;VENUE-UID=techvibes-venue-c366c2c97d47b02b24c3ecade4c40a01:V Lounge at Earl's @ 1095 Mainland St, Vancouver, BC, Canada
END:VEVENT
BEGIN:VVENUE
UID:techvibes-venue-c366c2c97d47b02b24c3ecade4c40a01
ADDRESS:1095 Mainland St, Vancouver, BC, Canada
CITY:Vancouver
REGION:British Columbia
COUNTRY:Canada
GEO:49.275636,-123.12046
POSTALCODE:
NAME:V Lounge at Earl's
END:VVENUE
END:VCALENDAR