Your audience and their path of engagement are vital to an innovative and responsive digital communications strategy. How do you plan, design and manage exceptional websites, intranets, microsites or web/mobile applications? Understand the stages of a user experience project including conducting user research, developing personas, and setting a clear user experience vision. Review user-centred design, information architecture and interaction design techniques that are used to shape digital products and services. Knowing how a user experience and content strategy fits with your organization’s goals will help you map out the user experience journey.
- Feb 16, 2015 6:30 PM - 9:30 PM
- Host Company:
- UBC Continuing Studies
- More Info:
- UBC User Experience Strategy iCal file
UBC Continuing Studies Technology, Media and Professional Programs helps you gain the knowledge and skills you need to advance in your current profession or embark on a new career. From informative workshops to comprehensive certificates, our programs provide practical, applied and industry-recognized curriculum. Discover opportunities to build connections, create networks, and learn from leading academics and... more