Sweet Tooth Secures $2.25M in Seed Financing
Waterloo's Sweet Tooth Inc. announced today it has secured $2.25 million in funding. $1.5 million will be in the form of seed financing from OMERS Ventures, the Ontario government funded MaRS Investment Accelerator Fund (IAF) and Points International with an additional $750K is forthcoming from other sources.
Launched in 2009, Sweet Tooth provides a turnkey, user-friendly system for merchants to create 'points' programs and deliver online and in-store rewards to their customers. Sweet Tooth has helped over 1,500 merchants actively engage and reward more than 15 million consumers worldwide.
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The organizers of the International Startup Festival
Toronto's Blueprint announced today the completion of a growth capital round of funding totaling $15.9 million.
