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Instagram Clone: Facebook Launches Mobile Photo App for iPhone

With all the negative news swirling regarding Facebook's IPO and their inability to monetize mobile, the multi-millionaire Facebook developers have kept on working.

Today Facebook launched Camera, a new iOS app that enhances the Facebook photos mobile experience. With Camera, users can now view just photos from their friends in one feed, share multiple photos at once, and customize pictures with captions and filters before posting.

Considering Facebook's recent billion dollar purchase of Instagram, today's launch may come as a surprise.

Camera is an independent photo application with a few features extremely similar to what users of Instagram are already used to using. However with Camera users will not be able to share within the app only (as Instagram can do) or to other social networks all at once.

Camera is all about Facebook.

Camera will be available for the iPhone starting today and can be downloaded for free from the App Store.

Most of Your Online Audience is Invisible

Are you ignoring two-thirds of your online audience because they seem to be ignoring you?

While it might seem counter intuitive, your social media strategy should take into account that about two-thirds of social media users aren’t sharing much, but taking in quite a bit.

At mesh conference yesterday, Andrew Reid and Alexandra Samuel shared insights from the world’s largest study of social media usage for the first time ever. The study which had 55,000 respondents from Canada, the United Kingdom and the United States, who use one or more social media tools, revealed that a majority of users aren’t sharing, but lurking on Facebook and Twitter. To give perspective on the unprecedented number of respondents, the average Pew Research Centre study has about 2,500 respondents.

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Day Three: Facebook Sinks Another 4%

Facebook's IPO on Friday was the largest in the history of technology. The social network raised a staggering $12 billion, valuing the company at well over $100 billion. But after peaking more than 10% above its share price, the stock fell back to its debut price of $38.

On day two, the stock plunged deep into the red. Bleeding panicked sells like crazy, the share price of FB plummeted 12% to less than $34, sinking the company's valuation to barely $90 billion.

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Facebook’s Users are Mobile Friendly, but Facebook Mobile Isn’t User Friendly

A recently published report by comScore stated that the number of Facebook users accessing their site via mobile is outpacing those using a browser. So why hasn’t Facebook invested more in developing their mobile platform to rival that of the browser?

In Facebook’s IPO registration, they claimed to have 901 million active monthly users. That’s 90% of the total number of people using social media services according to a recent report published by the International Telecommunications Union (ITU) which set the number of social media users at just over one billion. The ITU report also stated that an increasing number of users are accessing social media services via mobile.

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Tech Bubble, Anyone? Facebook Shares Plunge 12% on Day Two

Facebook's IPO on Friday was the largest in the history of the world's technology sector. The social network raised a staggering $12 billion, valuing the company at well over $100 billion. But after peaking more than 10% above its share price, at just over $42, the stock fell back to its debut price of $38.

On day two, the stock is deep into the red. Bleeding sells like crazy, the share price of FB has plunged a steep 12% to less than $34, sinking the company's valuation to barely $90 billion.

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