Bochure-style marketing and traditional advertising may soon be a thing of the past in the educational sector after a student marketing campaign has been brought to life by Royal Roads University.read more
Nearly 100 per cent of Canadian professionals and skilled individuals are on at least one social media network and more than half use them as tools to hunt for employment—yet just 23 per cent of employers say they use social media to find talent.read more
“Let them eat cake,” or the French translation “Qu'ils mangent de la brioche,” are famous symbols of oppression that have largely been forgotten in our on-demand world.read more
Montreal-based men’s fashion startup Frank & Oak is continuing to expand its offline presence with a new brick and mortar store in Toronto. And the company, known primarily as an online retailer, is eyeing more locations in other Canadian cities.read more
Hootsuite has launched The Love List, a regularly self-updating list of the world's most-loved brands on social media.read more
What if you weren’t sure where to go with your innermost thoughts?
Anonymous applications have proliferated, but most of them are textually based. You can tell your story, but it is confined in a limiting context. The only mode of expression you can hope to achieve with them is through the power of sight: text layered over images that can convey feelings and meaning, but cannot immerse.read more
Intel Security, in partnership with Discovery Education, recently announced the Intel Security Digital Safety Program, a three-year education initiative designed to teach children to “Think Before You Link” and make safer decisions when using the Internet.read more
Google may have some explaining to do after its Street View featured a shot of two men fighting on Edinburgh’s Princes Street, next to the city’s famous Scott Monument.read more
Instagram has added advertising to Canada, which is great news for advertisers but not-so-great news for Canadian users of the platform.
Initial advertisers include Air Canada, Target Canada, and Sport Chek, but you can bet you'll be seeing dozens more very quickly due to the popularity of Instagram.
The company, which is owned by Facebook, promises that "ads have been designed to be seamlessly integrated with [the] experience" of Instagram, but in the end, ads are still ads.read more
Belleville Bulls forward Jake Marchment and Peterborough Petes centreman Greg Betzold have both been suspended by the Ontario Hockey League.read more