culture banner category.png

Starbucks Improves Loyalty Program to Reward Biggest Spenders

Starbucks announced today that it is changing the terms of its rewards program.

The Seattle-based coffee brand says its loyalty program will award stars based on dollars spent starting in April at all its Canadian locations.

Currently, customers earn a star for each transaction, regardless of how much they spend, and get a free food or item of their choice after earning 12 stars.

read more